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Team Canada Uniform Launch.
Fashion Production, Partnerships, Talent Management, National Sales Force Training, In Store Activation and Athlete Appearances
As the Official Outfitter of Team Canada, Hudson's Bay provides each Olympic and Paralympic Team member with leisurewear, jackets, pants and accessories as part of their uniform. The full clothing kit includes Closing Ceremony and Podium looks, as well as village wear, all designed exclusively by Hudson's Bay Company's in-house team of designers. The collection captures the strength of Canada, unifying performance, patriotism and style to create a look that is iconic, modern, and most of all, passionately Canadian.
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